Podcast ads are getting longer. I have the seek forward button in Overcast set to sixty seconds. In the good old days, two taps of that button was plenty to skip ads that I didn't want to hear. Sometimes it was even too much.

Lately, though, I've been pressing that button more. Three, four, five, even six times for some shows.

Six minutes for a single ad.

Poscasters have bills to pay. That's cool. I'm ok with ads. I'm ok with good ads. I'm ok with respectful ads. I don't think a six minute podcast ad is respectful of the listener.