Wednesday September 12, 2012 is iPhone Day. Apple is holding their fancy event to announce the new iPhone 5. Since you're likely a nerd, you already know this.
People who know about the iPhone event generally fall into two distinct groups.
- People who enjoy shiny new gadgets
- People who make fun of the people who enjoy the shiny new gadgets, while likely enjoy the same shiny new gadgets.
People who fall in Group 1 will likely watch the Apple event. People from Group 2 will make snarky remarks about Group 1.
Don't you people have better things to do?
– they'll say.
Of course they have better things to do.
We all have better things to do then watch a giant gadget company unveil their latest creation. But you know what? Watching these shows is fun. It's not productive. It's not useful. It's fun. I like seeing how Cook, Schiller, Ive, and Forstall will present the latest and greatest. I still hold out hope for a last-minute One More Thing.
We all do things that are just fun. Things with no benefit other than enjoyment. What, exactly, is wrong with that?